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About Pampers

About Pampers

Behind Every BabyContact us
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  1. Home
  2. Products
  3. Pampers® Pure
Slide 1 of 4
Softest diaper
Our best diaper
Vitamin Enriched Liner
Fragrance-free
Softest diaper
Our best diaper
A spinning render of a Pampers Pure diaperPampers® Pure Protection - static image 2Pampers® Pure Protection - static image 3Pampers® Pure Protection - static image 4
DiapersFragrance Free
4.7
Pampers® Pure 4.7 out of 5 stars, based on 1840 reviews. Click to jump to reviews section on the same page1840 reviews

Pampers® Pure

The only diaper with a vitamin-enriched liner. Pampers Pure helps protect baby’s skin.
4.7
Pampers® Pure 4.7 out of 5 stars, based on 1840 reviews. Click to jump to reviews section on the same page1840 reviews

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  • Experts
  • How to use
  • FAQ
Pampers® Pure

Perfect for every baby

  • From the number 1 pediatrician recommended brand icon

    Pediatrician recommended

  • Fragrance Free

    Gentle on Delicate Skin

  • Award icon showing Pampers was awarded Babylist’s Best Diaper for Sensitive Skin in 2024

    Babylist’s Best Diaper for Sensitive Skin in 2024

  • Skin health alliance certification

    Accredited as skin safe by the Skin Health Alliance

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Pampers Club is a special loyalty program designed just for you and your little one. Download Today!

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Because we know some babies have extra sensitive skin, Pampers Pure diapers are intentionally designed with ingredients you can trust and clinically proven to provide skin protection.

Give your baby the love and care their skin deserves with Pampers Pure, our most premium diaper yet. Pampers Pure is the only diaper with a vitamin-enriched liner. Pure helps protect baby's skin. Designed with Pampers' LockAway Core, it stays 2x drier than Honest Diapers, protecting your little one from leaks.

From the #1 pediatrician recommended brand, Pure diapers are made with ingredients you can trust and clinically proven to provide skin protection. They provide protection against the 4 main causes of diaper rash: overhydration, friction, increased pH, and mess on skin.

Complement Pure diapers with Pampers Aqua Pure Baby Wipes for an even better changing experience.

Pair it with

Pampers® Aqua Pure™, 4.7 out of 5 stars
WIPESFRAGRANCE FREE

Pampers® Aqua Pure™

4.7
Pampers® Swaddlers 360°™, 4.7 out of 5 stars
DIAPERSEASY CHANGES

Pampers® Swaddlers 360°™

4.7
A stack of Pampers Pure diapers sitting on a dresser

Discover Pure

Fragrance Free

Backed by the Pampers Safety Promise

A stack of Pampers Pure diapers sitting on a dresser

Discover Pure

Fragrance Free

Backed by the Pampers Safety Promise

A stack of Pampers Pure diapers sitting on a dresser

Discover Pure

Fragrance Free

Backed by the Pampers Safety Promise

A close-up showcasing the Pampers Pure diaper liner

Discover Pure

Vitamin‑Enriched Liner

Enriched with Vitamin E and B5

A close-up showcasing the Pampers Pure diaper liner

Discover Pure

Vitamin‑Enriched Liner

Enriched with Vitamin E and B5

A close-up showcasing the Pampers Pure diaper liner

Discover Pure

Vitamin‑Enriched Liner

Enriched with Vitamin E and B5

A stack of pampers pure diapers alongside a competitive brand, showing they are 2x plushier

Discover Pure

Our Softest Diaper Ever

Made with Luxesoft Materials

A stack of pampers pure diapers alongside a competitive brand, showing they are 2x plushier

Discover Pure

Our Softest Diaper Ever

Made with Luxesoft Materials

A stack of pampers pure diapers alongside a competitive brand, showing they are 2x plushier

Discover Pure

Our Softest Diaper Ever

Made with Luxesoft Materials

From the #1 Pediatrician Recommended Brand

I’m a nurse, scholar, and professor (PhD, RN, FAAN) with expertise in maternal-child research and educational strategies

I’m a nurse, scholar, and professor (PhD, RN, FAAN) with expertise in maternal-child research and educational strategies

Dr. Charlotte Wool

Philadelphia, PA

How to use

Fast and Easy Changes

Slide 1 of 3

Remove Diaper

Lay your baby down on their back and remove the used diaper. Wrap it up and stick the tapes down to seal the bundle.

1
A parent's hands carefully fitting a new diaper onto their baby.

Clean & Care

Gently clean your baby’s diaper area. Try Pampers 
Aqua Pure Wipes and remember to wipe front to back.

2
Mom gently wiping baby’s diaper area with a baby wipe, front to back as baby lays on the changing table, crib in the background

Fresh Diaper

Carefully raise your baby’s legs and slide a clean diaper underneath. Pull the front of the diaper up and 
lay it on your baby’s belly, securing with the tapes.

3
A parent gently holding up their baby wearing a Pampers Pure diaper
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Our Products

A product for every baby

View more products (diapers)
Slide 1 of 2
Pampers® Zzz, OPTIMAL FOR SLEEPOPTIMAL FOR SLEEP
DIAPERSMORE ABSORBENT

Pampers® Zzz

Pampers® Swaddlers 360°™, 4.7 out of 5 stars, EASY CHANGESEASY CHANGES
DIAPERSEASY CHANGES
4.7

Pampers® Swaddlers 360°™

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  • Pampers® Zzz, OPTIMAL FOR SLEEPOPTIMAL FOR SLEEP
    DIAPERSMORE ABSORBENT

    Pampers® Zzz

    Pampers® ZzzPampers® Zzz
  • Pampers® Swaddlers 360°™, 4.7 out of 5 stars, EASY CHANGESEASY CHANGES
    DIAPERSEASY CHANGES
    4.7

    Pampers® Swaddlers 360°™

    Pampers® Swaddlers 360°™Pampers® Swaddlers 360°™
  • Pampers® Aqua Pure™, 4.7 out of 5 stars
    WIPESFRAGRANCE FREE
    4.7

    Pampers® Aqua Pure™

    Pampers® Aqua Pure™Pampers® Aqua Pure™

FAQsFrequently Asked Questions

  • Pampers Pure is Pampers' fragrance free offering. It features thoughtful ingredients for healthy baby skin.

  • Pampers Pure is fragrance free, has a liner enriched with shea butter to help protect skin, and is clinically proven hypoallergenic.

  • Yes, Pampers Pure Protection Diapers are available in sizes suitable for newborns and provide gentle protection with premium cotton and plant-based materials.

  • Yes, Pampers Pure Protection Diapers feature a blowout barrier on sizes 1 and larger to help prevent leaks and keep your baby comfortable.

  • Pampers Pure Protection Diapers are made with premium cotton and plant-based materials for gentle protection, while Swaddlers offer a soft, blanket-like feel with extra absorbency for newborns.

  • Pampers Pure Protection Diapers are not available in size 8. The largest size in this range is Size 7, designed for children weighing approximately 41 lbs or more.

Ratings & Reviews

4.7/5 stars
1840 reviews

Rating Snapshot

  • 5 out of 5 stars, 1465 reviews5
    1465
  • 4 out of 5 stars, 264 reviews4
    264
  • 3 out of 5 stars, 66 reviews3
    66
  • 2 out of 5 stars, 22 reviews2
    22
  • 1 out of 5 stars, 23 reviews1
    23

Overall Rating

4.7
Pampers® Pure 4.7 out of 5 stars, 1840 reviews1840 reviews

Review the Product

Adding a review will require a valid email for verification

Average Customer Ratings

Gentle Cleaning: 4.1 stars out of 5

Gentle Cleaning

4.1/5
Good Value: 4.1 stars out of 5

Good Value

4.1/5
Softness: 4.1 stars out of 5

Softness

4.1/5
Scent: 4.2 stars out of 5

Scent

4.2/5

Filter Reviews

1-5 of 1840 Reviews
Loading reviews for Pampers® Pure.

"Diaper quality TANKED"

Morgan

“I was a dedicated pampers parent and swore by the product and would be upset if I had to use another brand because I depended on the absorbency and comfort. I bought my restock today and opened them to find they feel 80% thinner rough to the touch and absolutely no longer leak proof . I bought the right size and same diaper as I usually do so it's definitely not user error. These are awful I cannot put my baby back in them. Hate to say it but will be boycotting”

Response from Pampers

As a dedicated Pampers parent, you know how important it is to keep your little ones feeling comfortable, Morgan, and we’re very sorry to hear your Pure Protection Diapers did not provide the Pampers comfort you’ve come to know and love. Please know that all our diapers undergo numerous quality checks to ensure they reach you in perfect condition. In January of 2025, there were a series of updates, such as a new softer feel outer cover to provide a softer feel on baby's skin, and we’re sorry to learn that wasn’t the case with your recent purchase. As you know, babies come in all different shapes and sizes, so diapers fit every baby differently. Our diaper sizes are organized by weight, and since no two babies are the same shape, you will notice some overlap between sizes. We’d love the opportunity to help you and your baby further and invite you to give us a call at (800) 726-7377.

"They changed the diapers without making it clear!"

JeQuan

“We had a stock pile of pure diapers because we swore by them, we finally get to our last box and we knew something is different about them, but couldn’t tell what. After a day or so of use, our baby started getting a rash. We used medicine and moved on, but it just kept getting worse and worse, even after consistently using medicine. The n we realized the only different thing was this bye box of diapers. I found an old diaper and the difference is astonishing. The old one has no smell and is soft. These new ones have a strong odor and feel like paper in comparison. My baby now has the worst rash and we had to switch diapers, hoping it goes away soon, but it is bad, with open sores and everything! My 11 year old could tell the difference without me saying anything. Worst thing is I can’t find any information stating that there was a change in the formula.”

Response from Pampers

We appreciate you sharing your review, and we're sorry your recent purchase didn't meet the high-quality standard you deserve. We partner with leading pediatricians, pediatric dermatologists, and safety experts to confirm that the materials we use in Pampers Pure diapers are safe for babies, although we understand a baby's skin can be very delicate. Pampers Pure Protection diapers feature an inner liner made from plant-based materials, enriched with shea butter, Vitamins B5 and E, and the new changes were to help enhance its softness. Unfortunately, many factors can contribute to the symptoms you described, and we hope your baby's symptoms have improved. We want to learn more about your experience to share with our Safety Team and assist with your purchase. To discuss this further, please call us at 1-800-726-7377.

"New version is CHEAP"

Randi

“These new version is absolutely terrible. I received a box from my shower three months ago and liked them, so I bought two big boxes yesterday. They are completely different now. As others have said, dooo thin and the scratchiest diaper I’ve ever felt. Typically I hate waste, but I can’t put these on my baby. And for a more premium version, so disappointing that they’re worse than cheapies. Won’t buy Pampers again.”

Response from Pampers

We would expect you to love our Pampers Pure diapers, no matter the version you have, and are sorry to learn they feel scratchy. We have many thorough quality checks in place to ensure our diapers reach you in top condition. Earlier this year, we did make some updates to our Pampers Pure, however, these changes include a softer outer cover and inner liner, along with a more cushiony feel. Because of this, your experience is quite unexpected. So we can learn more and offer further assistance, please give us a call at (800) 726-7377.

"Inconsistency in pampers pure"

Taylor

“I was gifted 2 boxes of pampers pure in size 2. The first box I LOVED. Decided pampers were for me even tho I was set on Huggies when I started my registry. Went through my first box and upon opening the second box the diapers are rough, they are so thin they seem like they are missing a whole layer and they don’t fit well. I’m not going to continue even using the box I have. I am saddened by this because I loved the fit of the first box for my son. Guess I’m switching back to Huggies or Millie moon again.”

Response from Pampers

We're so glad you decided to give Pampers a try, and would hope for you to love each box you receive. Please know, we have many quality checks in place to ensure only the best products reach you. We did recently make changes to our Pampers Pure diapers, including making them softer and adding a more cushiony feel to them. It sounds like your second box may be the previous version. So we can learn more and help get you back to the diapers you prefer, please give us a call at (800) 726-7377.

"The new design is terrible!"

Allyson

“We have been buying pampers pure for a few months and have absolutely loved them…. Until they changed the design. They’re so thin and rough and just terrible quality but still the same high price. We have to return our box because they’re so bad. It leaked overnight and that’s never happened to us.. we won’t be buying pampers anymore unfortunately which is super disappointing because it’s the first diaper that didn’t cause a rash for my daughter.”

Response from Pampers

We never want you to feel disappointed, and we truly appreciate your loyalty to Pampers. While our Pampers Pure look a little different, they should still provide you with the same absorbency and leakage protection you've come to expect. Before any baby uses our products, we conduct a detailed performance assessment, as well as ongoing checks during production, to ensure our highest quality standards are met. As you know, babies come in all different shapes and sizes. And just like clothing, our diapers and pants fit every baby and toddler differently. We measure thousands of babies' legs, bottoms, and waists to try to get it right. So we can offer further assistance, please call us at (800) 726-7377.

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