Protect your Baby's Precious Skin

Clinically proven hypoallergenic

Our liner is enriched with nourishing shea butter to protect your baby’s delicate skin.

Cotton enhanced

Our premium cotton is responsibly sourced and grown in the USA. Our supplier is a member of the Cotton LEADS program which promotes sustainable sourcing and quality

Wetness Indicator

Made with features you and your baby will love, including Pampers® reassuring wetness indicator

Carefully Selected Ingredients, Tried and Tested.

Certifications

Our diapers are hypoallergenic and dermatogically tested and approved.

Accredited as skin safe by the Skin Health Alliance

The #1 Pediatrician Recommended Brand

What Parents Think of Pure Protection

We aim for 100% real reviews

  • Good Value

    4.1/5

Parent’s FAQ

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*Natural Rubber

**based on Size 4. Average of 0.11g less after 3 typical wettings over 15 min.